Fresh off the back of their 2023 Bennetts British Superbike season, OMG Racing have announced their own premium vodka, in collaboration with Elkmere Distillery. The spirit, a favourite of Team Owner Alan Gardner, is produced right here in the UK, in Poulton-le-Fylde, and won Silver at the highly prestigious World Vodka Awards this year.
OMG Vodka is made from wheat, distilled multiple times through a custom packed column and chill filtered through coconut shell carbon, before being tempered down with Artesian water from an ancient underground aquifer to deliver a soft and smooth taste.
“As my personal drink of choice, I’m very very happy to now have an Official OMG vodka,” said Team Owner Alan Gardner. “And it’s not just any old vodka!
“Having won awards for its flavour and taste on the world stage it’s absolutely one of the best vodkas money can buy, and something I’m proud to put the OMG name to.”
Elkmere Distillery owner Chris Haslam said “It’s fantastic for Elkmere to be involved with one of the biggest teams in motorcycle racing. What started as a tentative email to the team a little while ago about sponsorship quickly evolved into the prospect of OMG Racing Vodka, which proves that if you produce a quality product that shines through, it’s easy to form a partnership with the right people. I can’t wait to see this on the shelves!”
OMG Vodka is available now by following the link here [https://www.elkmere.co.uk/omgracingvodka]